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MyEyeDr User Research
As a user researcher at MyEyeDr, we conducted a campaign to get local DMV residents engaged in our digital eyewear campaigns. We targeting a sample size of 60 individuals who wore glasses/contacts.
What influences your glasses selection?
Trends 65.5%
Price 15.8 %
Function 5%
65.5%
5%
29.5%
Do you prefer glasses or contacts?
Contacts 32
Glasses 20
Both 8
Key features being used on the website?
Book eye exam appointment
Frames & contacts
Insurance providers
Locations
Eye Health Blog
65.5%
5%
29.5%
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